Over the summer, we took in Victor “Marka27” Quiñonez’s “Elevar La Cultura NYC” which was housed at The Shed, an NYC cultural and artistic center in the heart of Hudson Yards, for a limited run through the end of August. Quiñonez, who is professionally known as Marka27, is a Mexican-born, Brooklyn-based artist, who fuses street culture with ancestral tradition in his bold “Neo Indigenous” style. From graffiti roots to large-scale murals, sculptures, and installations, his work pulses with cultural pride, social justice, and community spirit.
“Elevar La Cultura NYC” (or Elevate the Culture NYC) is no different and reimagines the iconic Mayan pyramids, which he built entirely from portable coolers. These humble containers honor NYC’s immigrant street vendors, the unsung heroes selling water, fruit, and tamales on city streets. The pyramid’s base displays the goods of these vendors along with symbols of the artist’s Mexican heritage. Summoning the sweet nostalgia of summer through sun-soaked memories of picnics and beach trips, Marka27’s installation isn’t just art; it’s a celebration of community, resilience, and playfulness, all wrapped in color, culture, and creativity.
